I could not be more excited to feature Jessica Rose of the lovely Vol. 25 today! Truth be told, when I stumbled upon Jessica's blog about 2 years ago...I was fully inspired to take mine to the next level. In turn, I can quite literally credit her as a catalyst for the Jarfly that is...and hopefully, the Jarfly that will be!
PLACES TO CONNECT WITH JESSICA AND VOL.25
I'm drawn to Jessica's art and designs for many reasons. It's fresh, yet vintage. It's simple, yet tells a story. My favorite quality, however, is her ability to take something as simple as laundry detergent and make it whimsical and amazing. Take a look!
Jessica is offering Jarfly readers an exclusive discount at her Etsy Store starting TODAY! Make sure to stop by and use SAVE25JARFLY to receive 25% off your entire purchase. This offer ends next Wednesday, so hop to it...but NOT before reading my interview with Jessica below...as she was kind enough to spend a little time in this nook we call Jarfly.
1. Name, Age, Location
Jessica Rose, 29, Prosser, Washington
2. Vol. 25 is a very interesting name, how did you come up with it?
Thanks! When I decided to open an etsy shop, choosing a name was probably the HARDEST, most difficult part. I remember being so frustrated, that I would have named it just about anything so that I could finally start designing my logo.
3. What was the most basic catalyst for you launching your shop and blog?
I always knew I was going to be a stay at home mom. My husband and I knew we would have less in life because of it, a smaller house, older car, less eating out but we were both ready to accept that. When I opened my etsy shop it was purely as a means to make a little extra money doing what I loved most- drawing. My hobby quickly turned into a business!
4. How would you describe your art?
Inspiring. Motivational. Positive. Soft. Sweet. I kinda hope that is how others would describe it!
5. What are a few things you draw on for inspiration?
Quotes are at the top of my list. One simple quote can be a strong foundation for a really awesome piece of art. I’m also inspired by color palettes and design blogs!
6. What are your favorite colors, supplies and locations for creating your art?
Right now I am really inspired by gray tones, with subtle hints of color…
7. Your photo overlay shop is really fantastic, how did you come up with this idea? And what have you enjoyed the most about opening that second shop?
An on-line photographer friend of mine actually pushed me in the direction of selling the overlays (custom shapes. We had just done our family pictures...and a few were against a brick wall. I had been playing with adding my digital artwork onto the wall next to us. When I posted the images to my blog, that same photographer sent me an e-mail asking If I had considered offering something similar for other photographers to “play” with. It took hours upon hours of research learning HOW to create a custom shape… from there the rest just fell into place. I wasn’t sure if there would even be a market for such a thing! As it turns out there were quite a few photographers looking to add a touch of whimsy to their photographs! Shortly after that, I taught myself how to create an album template… and I’ve enjoyed branching out from there. I have an amazing group of photographers supporting me 100% of the way. I’m just one person learning as I go, and so many people have helped shape the style of VOL25 Digital Eye Candy. It is hard to decide what I enjoy most from the digital shop… but probably at the top of the list would be seeing how everyone incorporates my work into they’re own. Beautiful collaborations make me happy!
8. What do you love about life as a blogger…what could you live without?
I enjoy looking back on my past posts. I haven't been the greatest at keeping a journal, so it is nice to know that I’m doing that via my blog. I’m not sure there are any negatives yet… I guess I could live without the guilty feeling that creeps up when I haven't posted for at least 3 days! :P
9. If you could create a piece of art inspired by a novel or book, what would you choose?
Hmm… this is a really tough question! This wouldn’t necessarily be my signature style, but someday I would love to be able to draw adorable animal characters similar to the Wind In The Willows… the cozy houses, and adorable clothes that they wear always brings back good memories of being a kid again.
10. What is your greatest dream for Vol.25?
Honestly at this point in time, I feel like I’ve already done so much more then I ever sought out to do… so I cant ask for more in terms of growth… in fact I’ve had to scale back on things like advertising in my Etsy Shop just to keep things at a manageable level. I’m only one person, and caring for my family is at the top of my priority list. I never want the business to become so big that I lose sight of the important things in life. I would much rather make less money and not have the stress load of more work! But if I had a dream… it would be to have a well lit studio in the upper level of an old craftsman bungalow. It would have sloped ceilings and white wood floors. I would curl up in the corner on a nice fluffy rug, with a bunch of floor pillows, clipboard in hand and draw away. My girls would be at my side with a nice collection of books, or they would be sporting their very own clipboards, stocked with a nice stack of blank white paper.
(note from Jenni: LOVE THIS)
11. You seem to really love interior design as well as art, what room in your home is your favorite…and why?
I really do enjoy interior design! Right now I think my favorite room would be the girls’ room. Maybe because I got away with painting it a gorgeous pink… or because I am envious of my daughters homework/crafting space… but at any rate it seems like the perfect room!
Jessica's daughter and her super cool workspace!
Photo by Jessica Rose of Vol. 25
12. Any big projects on the horizon that aren’t top secret? Mind Sharing?
I do have big project in the works for the Digital "Eye Candy" Shop. I’ve been sketching props that can be printed and used in photo sessions. It has turned into A LOT more work than I thought it was going to be… but has been so much fun! So, hopefully printable props will be available sometime soon.
13. What have you learned about yourself since beginning this art journey?
I’ve learned to trust my instincts, and I’ve also learned to have confidence in myself. In the beginning starting out I HAD to believe in myself and my products… now I DO believe in both, without forcing it to happen. I think over time we all learn to trust ourselves a little more!
14. Any silly habits or hobbies you don’t mind telling us about?
A silly habit or hobby? Hmm… I can’t go to bed with socks on… it drives me CRAZY… Not sure if that is considered a habit though?
I've (Jenni) got this one hanging in my living room!
15. Finally, any big sister advice for anyone out there seeking to build a Blog or Etsy shop....or both?
For a blog: I would say be consistent, and speak from your heart and don’t try to be someone you aren’t! Everyone will see right through that. Be consistent and confident... and don’t be afraid to advertise! Make sure you know WHO your blog speaks to. Do you post recipes or crafty projects (etc)? I find that if I enjoy reading a particular blog… more often than not my target reader will also be reading the same blog, which makes it a smart advertising option!
For an etsy shop:
Much of the same applies, I really cant stress focusing on what you enjoy the most. If you HATE knitting hats, but feel like you might be able to make a living out of doing so…I would urge you to reconsider and really think it through. I think the key to having a successful etsy shop is basing it on something you really truly enjoy doing… pay a little bit on advertising from the very beginning, budget it into your start-up costs if you have to, have a powerful brand, and a nice collection of items to start out. Starting (if you do not have one already) a blog is also really important, because it gives people to get to know you, the artist on a more personal level. But most of all- have fun!
Once again...PLACES TO CONNECT WITH JESSICA AND VOL.25
Thanks so much for reading this month's NW Artist feature. Tune in next month when we feature some lovely glass kiln creations by Beth Reiman! Special thanks to Jessica Rose for hanging out with us for a bit...and remember to stop by the Vol. 25 Etsy Shop and use SAVE25JARFLY as your discount code to save 25% on any print! 1-2-3............GO FOR IT!